Mumbai, June3 : iThink Logistics, one of India’s eCommerce logistics technology platforms, today announced the rollout of live shipment tracking for Indian sellers shipping cross-border, including independent makers and MSMEs selling on marketplaces such as Etsy. This capability provides sellers and their international buyers with real-time visibility throughout the entire delivery journey, from pickup in India to final delivery overseas.
As cross-border eCommerce continues to expand, shipment tracking remains one of the most persistent pain points for online sellers and their customers. Delayed status updates, limited visibility into customs movements, and the involvement of multiple logistics partners often create blind spots during international deliveries, precisely when sellers and buyers seek the most reassurance.
iThink Logistics now bridges these gaps by consolidating updates across every stage of the shipment journey, including first-mile pickup, international transit, customs clearance, and last-mile delivery. The platform provides a single, continuously updated view of each shipment. This enhances seller credibility on marketplaces, helps boost sales, and increases buyer confidence through live tracking. It also improves reliability and operational efficiency for sellers looking to scale into international markets.
“Cross-border tracking has long been one of the toughest challenges for India’s independent sellers and MSMEs as they take their products to the global market,” said Zaiba Sarang, Co-founder and Chief Revenue Officer of iThink Logistics. “A seller in India should be able to track a parcel across continents with the same confidence that a buyer has when tracking a local order. By bringing live, end-to-end visibility to every cross-border shipment, we’re helping these businesses expand internationally while delivering a better customer experience worldwide.”
The launch reflects iThink Logistics’ broader commitment to building reliable cross-border logistics infrastructure for India’s exporters. Live tracking is now available for shipments to the USA, UK, Canada, Europe, Australia, New Zealand, Africa, the GCC, the UAE, and more than 220+ countries.