Sat. Apr 12th, 2025

Mumbai, 11th April 2025 – BRISKPE, a Prosus-backed, Amazon-approved Payment Service Provider (PSP), today announced the launch of ‘BRISKPE Launchpad’, a bold new initiative aimed at transforming how Indian sellers expand globally. With this launch, BRISKPE moves beyond just powering payouts to building a full-stack ecosystem that helps sellers scale like global brands.

“Cross-border commerce should ignite ambition, not intimidate it,” said Sanjay Tripathy, Co-founder and CEO of BRISKPE. “Our PSP approval from Amazon affirms the strength of our payment infrastructure. But with BRISKPE Launchpad, we go several steps further. We’re building a support system that gives Indian MSMEs the tools, partnerships, and confidence to succeed globally. We’re also in active discussions with platforms like Shopify, Etsy, eBay, and Walmart to extend this ecosystem to a wider base of sellers.”

Until now, Indian MSMEs, despite contributing 45% of India’s exports, have struggled with fragmented infrastructure. Payment delays, unpredictable forex rates, complex tax regulations, and compliance chaos have made global selling a daunting task. Most small sellers juggle multiple service providers, often with no single point of accountability. With PSP approval from Amazon, BRISKPE is among one of the few Indian fintech companies authorised to facilitate direct payouts from Amazon’s global marketplaces—including the US, UK, Europe, Singapore, and Australia. But the real game changer is ‘BRISKPE Launchpad’, a partner-powered growth engine built atop BRISKPE’s real-time payments and compliance stack.

The launchpad offers Indian Amazon sellers a complete suite of enablers: global shipping partners, tax consultants, marketplace experts, account managers, and compliance advisors—all curated and integrated into one seamless platform. Sellers also benefit from BRISKPE’s payment stack of instant virtual accounts in local currencies, live forex rates with zero hidden markups, real-time payment tracking, and compliance documents like E-FIRA and E-BRCs.

With cross-border commerce becoming more accessible, BRISKPE is paving the way for India’s MSMEs to thrive globally. From small towns in Tamil Nadu to the textile hubs of Gujarat, the next breakout seller could be just around the corner—and with BRISKPE, they’ll have the infrastructure they need to succeed on the global stage.

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