Jaipur, 26th August 2024: In a steadfast commitment to instill road safety awareness, Honda Motorcycle and Scooter India today organized a Road Safety Convention with school principals in Jaipur, Rajasthan as a part of ongoing project – Mindset Development for our Future Generation.
The convention saw active participation from over 100 School Principals and Teachers from government schools in Jaipur.
The convention witnessed the presence of esteemed guests, including Smt. Alka Vishnoi (Additional District Magistrate – Jaipur, Government of Rajasthan), Smt. Bharti Singh (ADEO – Jaipur, Government of Rajasthan), Shri Suresh Beniwal (Superintending Engineer – State Road Safety Cell, Department of Transport and Road Safety, Government of Rajasthan), Shri Ashwini Bagga (Road Safety Expert – State Road Safety Cell, Department of Transport and Road Safety, Government of Rajasthan), and Shri Prabhu Nagaraj (Operating Officer, Corporate Affairs, Honda Motorcycle & Scooter India) along with other dignitaries from HMSI.
The current Indian traffic scenario highlights the need of discipline among road users. One of the major causes of traffic collision is the mindset of people. Widespread disregard for traffic rules is one of the major factors in road accidents. Keeping this in mind, the primary objective of this convention was to showcase the innovative concept of Mindset Development for kids, with a focus on expanding the reach of road safety education to all students through training facilitated by school teachers.
With a unique focus on changing children’s mindset towards road safety from an early age, HMSI believes that proper education can have a positive influence not only on children but also on their parents. Anchored by HMSI’s global safety slogan ‘Safety for Everyone’, the company has curated three learning modules age wise to guide the young population develop a disciplined mindset, thereby making a substantial contribution in fostering a safer society.
During the convention, HMSI urged all school authorities to utilize these learning modules, emphasizing need for collaboration to expand the benefits of this program to students. HMSI invited schools to join hands in supporting the mission and working towards creating safer roads for India.
HMSI has successfully conducted 5 Road Safety conventions across the country so far, during which it has covered over 600 schools and trained more than 1.90 lakh students. These conventions have helped us expand the reach to equip students with vital road safety knowledge and practices. Building on this success, we are excited to expand our efforts to more cities in this financial year.
Our endeavor is to maximize the coverage of young minds, ensuring that young individuals receive crucial road safety education. HMSI is steadfast in its commitment to make the roads safer for everyone by nurturing a culture of vigilance and responsibility.
Honda Motorcycle & Scooter India’s CSR commitment towards Road Safety:
In 2021, Honda globally made a vision statement for the year 2050 where it will strive for zero traffic collision fatalities involving Honda motorcycles and automobiles. In India, HMSI is working in line with this vision and the Government of India’s direction of reducing fatalities to half by 2030.
HMSI wants to be a company that Society wants to exist and is strongly focusing on road safety awareness to all sections of society with unique ideas catering to each segment from school kids to corporates and society at large.
One critical aspect of achieving this goal is inculcating a positive mindset towards road safety in our children by the year 2030 and continuing to educate them thereafter. Road safety education at schools and colleges is not only to create awareness but to inculcate a safety culture in young minds and turn them to be the safety ambassador. It empowers future generations to become responsible and significantly contribute towards a safer society.
HMSI’s skilled safety instructors conduct daily programs at our 10 adopted traffic training parks (TTP) across India and 6 Safety Driving Education Centers (SDEC) to make road safety education accessible to every part of society, and the initiative has already reached over 7.7 million Indians. HMSI’s National Road Safety Awareness program made learning fun yet scientific through:
SCIENTIFICALLY DEVISED LEARNING MODULE: Honda’s skilled instructors set the foundation with theory sessions on road signs & markings, driver’s duties on road, riding gear & posture explanation and safe riding etiquettes.
1. PRACTICAL LEARNING: A special training activity on Honda’s virtual riding simulator is executed for all to experience over 100 possible dangers on road before actual riding.
2. INTERACTIVE SESSION: Participants are given danger prediction training known as Kiken Yosoku Training (KYT) which helps in enhancing rider/driver’s sensitivity to danger and ensures safe driving behaviour on roads.
3. EXISTING DRIVERS HONING RIDING SKILLS: Students and school staff members who already ride a vehicle are tested & their riding skills are honed through slow riding activities and riding on narrow planks.