3 April 2025: Haier Appliances India, the No.1 global major appliances brand for 16 consecutive years, made a bold style statement with the grand unveiling of its latest innovation — Lumiere, India’s only 4-door convertible refrigerator — at the prestigious Hindustan Times India’s Most Stylish 2025 event. Designed to transform modern Indian homes, the Lumiere refrigerator seamlessly blends innovation with premium aesthetics, setting new benchmarks in both style and functionality. Notably, Haier is the only brand manufacturing 4-door side-by-side refrigerators in India, underscoring its dedication to providing innovative and premium solutions tailored for Indian homes.
As a celebration of fashion, glamour, and trendsetters, HT India’s Most Stylish 2025 provided the ideal platform for Haier to showcase its commitment to merging innovation with elegance. The unveiling of the Lumiere refrigerator was a showstopping moment, presented by actress and UN Ambassador Dia Mirza, co-host Cyrus Sahukar, and Mr NS Satish, President at Haier Appliances India. The Lumiere series’ stylish design and advanced features perfectly complemented the spirit of the evening, reinforcing Haier’s leadership in premium home appliances.
Haier further amplified its presence by hosting a captivating Brand Zone during the red-carpet segment. Bollywood celebrities such as Akshay Kumar, Abhishek Bachchan, Shikhar Dhawan, Kanika Kapoor, and Farhan Akhtar experienced the sleek design and innovative features of the Lumiere refrigerator firsthand. Its striking aesthetics made it a standout attraction at the event.
Commenting on the collaboration, Mr. NS Satish, President, Haier Appliances India, said, “At Haier India, we take immense pride in being the only brand in India manufacturing 4-door convertible side-by-side refrigerators. This achievement reflects our commitment to innovation and delivering solutions that cater to the evolving needs of modern Indian homes. The launch of the Haier Lumiere Series is a proud addition to our ‘Made in India, Made for India’ vision, combining advanced technology with elegant design. Our association with HT India’s Most Stylish 2025 provided the perfect platform to showcase a product that redefines style and functionality. As we continue to innovate, Haier remains dedicated to introducing appliances that elevate everyday living while complementing contemporary lifestyles with elegance and performance.”
Vijay Nair, VP & Head Branded IP’s, HT Media Group Ltd added, “We are delighted to have Haier India as a valued partner at the 13th edition of HT India’s Most Stylish. As the voice of the nation since 1924, HT has been at the forefront of culture, style, and innovation. This year, we crafted an immersive experience, celebrating 100 years of style through the cinematic lens—where fashion met storytelling in its most iconic form. Haier’s spirit of innovation perfectly complemented our vision, making this collaboration truly special. We are proud to have provided a platform that showcased Haier’s commitment to redefining home experiences with style and functionality through the launch of the Lumiere Series Refrigerator.”
Haier’s partnership with HT India’s Most Stylish 2025 strategically positions the brand at the forefront of innovation and luxury, strengthening its connection with premium consumers. The Lumiere series, with its refined aesthetics and intelligent features, exemplifies Haier’s vision of transforming everyday living through innovation, style, and superior functionality.