Fri. Mar 14th, 2025

Gurugram, 28th February 2025: Gurugram-based femtech start-up, Laiqa, is set to redefine women’s wellness with the launch of its pioneering health app, LAIQA, on February 10th, 2025. Designed to address hormonal imbalances and related health concerns such as PCOS, thyroid disorders, gut health, sleep, stress, and weight management, LAIQA integrates the ancient wisdom of Ayurveda with cutting-edge AI technology, offering a holistic and personalized approach to women’s well-being.

LAIQA is not just an app—it is a personalized expert, a constant companion, and an unwavering support system for every woman navigating the complex journey of hormonal health. From the onset of the first menstrual cycle to postmenopausal wellness, LAIQA evolves with its users, offering tailored guidance to help women achieve optimal health. Whether it’s balancing hormones, managing PCOS, regulating periods, alleviating menstrual discomfort, supporting fertility and pregnancy, or navigating menopause, LAIQA ensures that every woman’s health journey is empowered and well-informed.

Women’s health is dynamic, deeply personal, and often underserved. LAIQA redefines hormonal wellness by integrating advanced AI-driven analysis with Ayurvedic principles to offer women unprecedented insights into their health. Utilizing non-invasive methods to assess hormonal patterns, the app provides personalized, science-backed recommendations that help women take charge of their well-being.

One of LAIQA’s standout features is Cycle-Synced Wellness, which aligns nutrition, fitness, and self-care routines with a woman’s natural hormonal rhythms, ensuring optimal balance throughout her cycle. The app’s AI-Powered Insights use sophisticated algorithms to analyze hormonal patterns, offering tailored recommendations for diet, lifestyle, and stress management. Additionally, Expert-Led Support provides instant access to a diverse panel of doctors, Ayurveda specialists, and nutritionists for holistic health guidance.

For women focusing on fertility and pregnancy, Fertility & Pregnancy Health offers customized tracking and expert insights, supporting pre-conception wellness, pregnancy care, and postnatal recovery. Meanwhile, those approaching menopause can benefit from Menopause Management, which provides tailored nutrition, fitness, and mindfulness strategies to ease symptoms and improve overall well-being.

The app also incorporates Prakriti-Vikriti Analysis, identifying an individual’s natural constitution (Prakriti) and current imbalances (Vikriti) to create a personalized health roadmap. To enhance menstrual health, LAIQA features a Menstrual Wellness Questionnaire (MWQ) that tracks hormonal fluctuations, helping women identify patterns and symptoms for improved cycle health.

By addressing critical gaps in hormonal health management, fertility, and menopause care, LAIQA is pioneering a new, personalized approach to women’s well-being. The app is more than just a wellness tracker—it’s a scientific guide, a supportive community, and a revolution in self-care.

Commenting on the launch, Monica Bindra, Harmeet Bindra, and Meenakshi Singh, Co-founder of Laiqa, said, “With LAIQA, we are introducing a transformative approach to women’s wellness—one that merges ancient Ayurvedic wisdom with state-of-the-art AI to deliver personalized, science-backed health insights. Our vision is to equip women with the tools and knowledge they need to take control of their hormonal health confidently, ensuring that they feel supported at every stage of life.”

The LAIQA app not only prioritizes physical health but also emphasizes emotional and mental wellness by comprehensively tracking mood and energy levels. With an unwavering commitment to continuous innovation, Laiqa aims to foster a supportive community where women can share experiences, seek expert guidance, and embrace holistic well-being. Future updates to the app will integrate user feedback, further enhancing its capabilities.

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